FloriTrack
Connect FloriTrack with FreshPortal to automate transport orders and track & trace updates for smoother floriculture logistics and fewer manual actions.
FloriTrack is an online platform for exchanging logistics information in the floriculture chain. It focuses on sharing transport assignments and track & trace status, so supply chain partners spend less time on manual updates and ad hoc communication. Logistics service providers, traders, and growers use FloriTrack to create clearer handovers, fewer errors, and better insight into where shipments are. For time-sensitive flower and plant logistics, it standardizes information exchange and supports more predictable operations.
The FreshPortal integration connects both systems so transport information flows automatically. Planning, customer communication, and shipment follow-up stay aligned with the latest status.
Website: floritrack.nl
Country/Region: Netherlands
Specialization: Floriculture logistics, transport order exchange, track & trace information sharing
FreshPortal and FloriTrack exchange transport orders and track & trace updates through the FloriTrack REST API. Assignments flow out, status milestones flow back, and shipment states update without manual follow-up.
Data flows
Direction: bi-directional
Frequency: hybrid (real-time + scheduled fallback)
Technology: REST API
What data is exchanged?
Transport orders and shipment references (per order or delivery)
Track & trace milestones and shipment status updates
Carrier or logistics partner identifiers and routing details
Exceptions and delivery confirmations (where available)
Automated actions
Send transport assignments from FreshPortal to FloriTrack for execution and coordination
Retrieve track & trace updates into FreshPortal for planning and customer status visibility
Update shipment status based on milestone events to reduce manual follow-up
Log synchronization issues and surface integration alerts for operational control
Less manual entry
Automating transport information lowers avoidable errors and saves time during peak shipping windows.
Better shipment visibility
Consistent status updates enable sharper planning and fewer reactive calls and emails.
Stronger partner collaboration
Standardized transport orders and clear handover information keep logistics partners aligned.
Built to scale
Automated logistics updates span locations, teams, and customers in one workflow.
Account and license
An active FloriTrack account and a FreshPortal environment with integration permissions enabled. Available as a Standard integration.
Access
API access to FloriTrack with the required authentication credentials. If OAuth isn't available for your setup, an API key-based method is used.
FreshPortal
Integration configuration access, plus mapping for logistics fields such as shipment references, statuses, and partner identifiers.
