FloriTrack
Connect Floritrack with FreshPortal to automate transport orders and track & trace updates for smoother floriculture logistics and fewer manual actions.
Floritrack is an online platform for exchanging logistics information in the floriculture chain. It focuses on sharing transport assignments and track & trace status so supply chain partners spend less time on manual updates and ad hoc communication. Floritrack is used by logistics service providers, traders (buyers) and growers, with the goal of creating clearer handovers, fewer errors, and better insight into where shipments are and what has happened to them. For companies operating in time-sensitive flower and plant logistics, this helps standardize information exchange and supports more predictable operations.
The Floritrack integration connects FreshPortal with Floritrack so transport-related information can flow between systems. It supports consistent exchange of transport orders and track & trace updates, helping teams keep planning, customer communication, and shipment follow-up aligned with the latest status.
Data Flows
Direction: Bi-directional
Frequency: Hybrid
Technology: REST API
What data is exchanged?
Transport orders and shipment references (per order or delivery)
Track & trace milestones and shipment status updates
Carrier or logistics partner identifiers and routing details
Exceptions and delivery confirmations (where available)
Key automated actions
Send transport assignments from FreshPortal to Floritrack for execution and coordination
Retrieve track & trace updates into FreshPortal for planning and customer status visibility
Update shipment status based on milestone events to reduce manual follow-up
Log synchronization issues and surface integration alerts for operational control
Reduce manual entry of transport information, lowering avoidable errors and saving time during peak shipping windows.
Improve shipment visibility with consistent status updates, enabling better planning and fewer reactive calls and emails.
Strengthen collaboration with logistics partners by sharing standardized transport orders and clear handover information.
Support scalable operations by automating logistics updates across locations, teams, and customers in one workflow.
Account/license: An active Floritrack account and a FreshPortal environment with integration permissions enabled. Availability is provided as a Standard integration.
Access: API access to Floritrack and the required credentials for authentication. If OAuth is not available for your setup, an API key-based method is used.
FreshPortal: FreshPortal integration configuration access, plus mapping for relevant logistics fields such as shipment references, statuses, and partner identifiers.