Another global expansion of FreshPortal with the addition of Bromelia Flowers in Indonesia. The customer went live in only one week, with modules such stock inventory management for multiple locations, incoming shipments, labeling, order management and a management dashboard. Available in the local language, with the option to further expand and finetune the translations themselves.

“The module-based system allows us to grow step by step"

According to Jean-Philippe Oulevey, Executive Committee Member of Hasfarm Holdings and Director of Greenwings Japan, where FreshPortal software has been used for years: "We have decided to choose FreshPortal again for Bromelia Flowers in Indonesia. Their cloud-based approach, trouble-free and unburdening local region hosting in Amazon AWS, high degree of flexibility of the software, multi-language and multi-currency support and extensive industry knowledge have once again been decisive".

Bromelia will grow by adding features like a webshop and special offers management. Jean-Philippe explains: "The module-based system allows us to grow step by step, and the implementation is phased. People can get used to the steps we are taking in the field of automation and digitization within our companies".

The director at PT Bromelia Indah, Lusye Irawati, involved with the decision making and the project kick-off, adds to that: “The software is intuitive, our people could get started right away. FreshPortal will help us enormously to optimize our business, gain more insight, increase margins and optimize customer satisfaction�?.

Bromelia Flowers (Greenwings Bromelia)

One of the leading importers and distributors of fresh cut flowers in Indonesia. With distribution centers in Jakarta, BSD City, and Bali, Bromelia Flowers is one of the leading importers and wholesalers of fresh flowers in Indonesia. Established in 2008, Bromelia imports flowers from Ecuador, the Netherlands, Vietnam, New Zealand, and China. Hasfarm has signed a Strategic Partnership agreement with Bromelia Flowers. In recognition of Hasfarm’s role, Bromelia Flowers will serve their customers and suppliers in the future as Greenwings Bromelia.